Book Festival Archives - 2010 - 2015

Book Festival Archive Post.

2014 Book Festival Author
Dennis Trittin

Dennis Trittin is a native of Kimberly, Wisconsin. He spent 27 years as a senior executive for Russell Investments where he helped to grow the firm’s assets from $1 billion to $220 billion. Now "retired," Trittin devotes his life to charitable causes, specifically to helping young people prepare for success. As part of this effort, Trittin wrote the book What I Wish I Knew at 18: Life Lessons for the Road Ahead.

Trittin was serving as Chairman of a private school board when he developed a leadership and financial literacy program aimed at young people. He subsequently used the program as the basis for creating What I Wish I Knew at 18 and the study program that goes with it, which is now used at schools across the country and worldwide. His new book, Parenting for the Launch: Raising Teens to Succeed in the Real World, offers confidence-building strategies for parents to help their children soar into adulthood. This work has received high praise. Troy Alstead, Group President & Chief Financial Officer, Starbucks Coffee Company, calls Parenting for the Launch a “must-read for parents of teens."

For more information:

  • Visit to learn more about financial literacy and Dennis Trittin's company LifeSmart Publishing

Thank You

Atlas Coffee Mill

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